MarketBlaze
Privacy

Privacy policy

How MarketBlaze Pte. Ltd. handles personal data under Singapore's Personal Data Protection Act 2012 (PDPA) — what we gather, why, and the choices you keep.

Last updated: 21 July 2026

A. Summary

This policy sets out, in plain terms, how our marketing agency treats the personal data of enquirers, clients and site visitors. In short: we collect little, we use it only for the purpose you gave it, we keep it secure, we never sell it, and you can ask to see or correct it at any time. The sections below give the detail, roughly in the order questions tend to arise.

B. The organisation responsible

MarketBlaze Pte. Ltd. ("MarketBlaze", "we") is a B2B marketing agency registered in Singapore under UEN 202427514R, with its atelier at 112 Joo Chiat Road, #02-01, Singapore 427735. We decide how and why the personal data described here is handled, and we are accountable for it under the PDPA.

C. Where your data comes from

Most personal data reaches us directly from you — through the enquiry form, by email or phone, or in the course of a project. A little is gathered automatically when you browse, through server logs and, only with consent, analytics cookies. We neither buy contact lists from brokers nor scrape the web to assemble cold-outreach databases.

D. What we actually hold

We keep collection lean and tied to what a market engagement needs:

  • Contact and identity — name, business email, phone, role and company.
  • What you send — the brief, message or files you choose to share.
  • Our exchanges — emails, call notes and meeting records made as we work.
  • Client and market data — for engaged clients, the audience, creative and performance information a programme requires.
  • Technical signals — IP address, browser, device and pages viewed.
  • Billing details — what is needed to invoice and be paid.

We do not seek sensitive personal data through this site and ask that you keep it out of enquiries; if a project ever needs more, we will agree the basis and safeguards separately, in writing.

E. Why we use it, and our PDPA bases

We use personal data to answer enquiries and prepare proposals; to deliver, run and improve the marketing programmes clients engage us for; to handle billing and administration; to meet legal, tax and regulatory duties; and, where you have consented, to send occasional notes about our work. Under the PDPA we rely on your consent, on deemed consent where you volunteer data for an evident purpose, and on the legitimate-interests and other exceptions the Act allows for running a business relationship.

F. Client and market data

When we run a market programme, we process what a client shares — audience information, creative assets, performance figures — strictly to deliver that work. We treat client material as confidential, use it only for the agreed purpose, and return or delete it on request at a project's end, subject to records we must retain by law.

G. Generative AI and automation

AI-assisted workflows are part of our practice. Where AI tools are involved, we avoid putting confidential client personal data into public models without agreement, we review AI outputs for accuracy before use, and a person stays accountable for every decision. AI supports the team; it does not make final calls about your data, and it does not carry out automated decisions with legal or similarly significant effects about you on its own.

H. Who else may see it

We do not sell personal data. We share it only with the service providers who help us operate — hosting, email, analytics and the advertising platforms used to run client campaigns — and only as far as needed. Those providers act as our processors under appropriate terms, and some may process data outside Singapore.

I. Sending data overseas

Where personal data moves outside Singapore (for instance to cloud, AI or advertising platforms hosted abroad), we take steps so it enjoys protection comparable to the PDPA, through contractual safeguards and by choosing reputable providers.

J. How long we keep it

We hold personal data only as long as the purpose needs, or as the law requires. An enquiry that does not become a project is deleted once it is no longer useful to follow up. Client records live for the engagement and a limited period after, for accounting and contractual reasons, before being securely deleted or anonymised.

K. Keeping it safe

We apply reasonable administrative, technical and physical safeguards — access controls, encryption in transit, strong authentication, and limiting who can see client material to those who need it. We keep the number of tools touching client data small, review them periodically, and remove access when people leave a project. No system is ever perfectly secure, but we take the duty seriously and revisit our measures as our work changes.

L. Your rights, and how to use them

Under the PDPA you may ask for access to the personal data we hold about you and ask us to correct anything inaccurate or incomplete. You may withdraw consent for uses that depend on it, accepting that this may limit what we can do for you. Write to our Data Protection Officer below; we will respond within a reasonable time and may first need to verify who you are.

M. Data Protection Officer and the PDPC

Our Data Protection Officer can be reached at [email protected], or by post to the atelier address, marked for their attention. If a concern remains unresolved, you may also contact the Personal Data Protection Commission (PDPC) of Singapore at pdpc.gov.sg.

N. Marketing messages

If you have consented, or where the PDPA otherwise allows within an existing business relationship, we may occasionally send updates about our market work. Each message carries a simple opt-out, which we honour promptly. We do not rent or sell contact details for others' marketing.

O. Children

Our services are for businesses and the professionals who run their marketing. This site is not aimed at children, and we do not knowingly collect data from anyone below the age of valid consent under Singapore law. Tell our Data Protection Officer if you think a child has sent us data and we will remove it.

P. If something goes wrong

Should a data breach occur that is likely to cause significant harm or reach a significant scale, we will assess it and, where required, notify the PDPC and those affected in line with the PDPA's breach-notification duty. We keep an internal routine for spotting, containing and reviewing incidents so we can act quickly and learn.

Q. Updates to this policy

We may revise this policy as our practice or the law changes. The "last updated" date shows the current version, and we will highlight material changes where appropriate. Please look in from time to time so you know how your information is protected.

R. Enquiries versus client records

We treat a one-off website enquiry differently from an active market programme. Enquiry data is used only to respond and, if you wish, to prepare a proposal; it is not added to a marketing list without consent. Once you become a client, additional personal and market data may be processed to deliver the agreed work, always under the terms of that engagement and this policy.

S. Advertising platforms and client campaigns

When we run paid media for a client, audience and performance data may be processed on advertising platforms chosen for the brief. Those platforms have their own privacy terms, which we follow and explain where relevant. We do not use visitor data from this website to build lookalike audiences for unrelated third parties, and we do not sell site-visitor information.

T. Accuracy and correction requests

We aim to keep personal data accurate because proposals, invoices and market reports depend on it. If your contact details or company information change, tell us and we will update our records. If you believe something we hold is wrong, contact our Data Protection Officer with the correction you need; we will review it promptly and, where appropriate, notify processors who received the earlier data.

U. Questions about this policy

If anything here is unclear, write to [email protected] or post to the atelier address marked for the Data Protection Officer. We will explain how your data is handled in plain language, not legalese, wherever we can.

V. Record-keeping schedules

We maintain simple retention schedules so data is not kept longer than necessary. Enquiry records that do not become projects are typically removed within twelve months of the last meaningful contact. Client project files are kept for the life of the engagement plus up to seven years where tax, accounting or contractual rules require. Server logs that contain IP addresses are rotated on a short cycle and are not used to profile visitors. When retention ends, records are deleted or anonymised using methods appropriate to the medium. You may ask our Data Protection Officer for a summary of what we hold about you at any time.